Marketing Syndicate Assignment Wrap Up

Last night was the climax of my syndicate work for this term at Melbourne Business School. My colleague has already blogged about our presentation, and I have to agree with him that overall, we had a very engaging presentation and a very successful syndicate. However, we did face numerous challenges, probably faced by other syndicates as well:

• we had trouble coming to a consensus about the topic. I really pushed for alternative fuel vehicle, while others pushed for mobile devices and music distribution.
• I had some trouble working effectively with a particular member of the team and while there was no major conflict, I don't think there was a good synergy between us

On the other hand, everyone contributed their own strengths to the team such as:

• taking ownership of the final paper, creating a unified document out of what was effectively 5 different "mini papers"
• organising samples of wine in a can as well bottles of wine featured in our paper
• handling the logistics of distributing the wine (which included a thoughtful consideration that we should present immediately after the dinner break)
• offering high quality, constructive feedback on the presentation run-through. This helped Shoaib and I improve our presentation style and content tremendously.
• pooling some money to purchase professional images for the slides

For those that might be interested, you can download a copy of our slides. I'd be interested in getting feedback on that, or if you were in class, your impressions of the presentation.